9.27.2010

Social Media As a Tool To Raise Money





Many of us think of Facebook and Twitter as a "productivity killer."  But the fundraising for relief in Haiti opened our eyes to the misperception.  Social media sites have been a boon to fundraising: whether for venture capital or for charitable causes or even art projects. 

Companies can now raise venture capital ONLINE in mere days (OK, really buttoned-up companies, but still!); Artists can raise seed money in 30 days for their next project and charities can promote special fundraising events or ongoing capital campaigns through social networks.  It's not as easy as slapping up a link and hoping for the best: you still need a plan and content to back it up, but there are so many more avenues once your project is online.

This is just the beginning: there are so many ways that social media will reveal itself in the years to come.  Keep your mind open...

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